Grapette

A delightful story to tell ...

Havana, Cuba, 1959. A young pharmacist who fought against corruption and poverty of its people supporting the liberating revolution, found the trap disappointed that it represented. Victim of transformation that helped produce, and threatened his life, Pedro Pablo Bonilla left the country hurriedly, accompanied by his wife and four daughters in search of a free and dignified existence in other lands.
Wisely, the chosen destination was Brazil.Competent and bold in a short time, Pedro Pablo Bonilla presided over our Pepsi Cola Brazil, which, under his command, experienced years of prosperity. However, his determination and courage required to own a business, you also represent your consideration and your vote of confidence to the country that welcomed him with open arms.
The beginning of everything

then Birthplace 1973, Saborama Flavors and Concentrates Ltd., passion fruit Pedro Pablo Bonilla by the Brazilian people and their ability to turn dreams into reality.
founded the city of São Paulo, the Saborama started its activities with the production of the emulsion for the manufacture of refrigerant Grapette. Quickly, the carbonated drink flavored grape fell in love the Brazilian people, who asked for the product everywhere.
To better serve its customers, Grapette franchises were opened throughout the country, consolidating the brand as one of the greatest innovations of the time. Even today, the refrigerant is considered Grapette delicious and memorable, part of the history of life of many people
On track

Shortly thereafter, the company acquired its first filler for liquid and. began an arduous research and development base for the manufacture of ice cream and popsicles mass. Then came the famous Liquid Ice Cream Saborama, highly successful sales and market leader still today.
Already at the beginning of the 80s, the board and its employees were motivated by the potential for growth of industrial Saborama, dedicated to the creation of new product lines. Flavorings, syrups refreshment and new flavors for soft drinks emulsions became part of the company's portfolio. Concerned not only with the development of your business, but also with the personal and professional growth of its staff, Pedro Pablo Bonilla invested even more in education and improvement of employees and helped them fatherly manner with his first achievements as, for example, . the home ownership
In that same decade, there was an increase of the product line for the manufacture of industrial and artisanal ice creams with: powders and liquids in various flavors, stabilizers (Neutral League and Emulsifier) besides the delicious toppings for ice cream. He excelled also in this period, the launch of the ready to drink mixed drinks, liquid flavorings and the first diet soft drink prepared for Saborama.
Quality and taste for all

pioneer in the development of Blackcurrant Diet, the Saborama proposed to face another challenge: provide people with dietary restrictions, other options of flavors for the Diet & Light line. Another success Saborama, its products have been recognized and recommended by the National Association of Diabetes Care. Check out our seal of quality in the ANAD website.
The new headquarters

growth and new developments, however, demanded more space and industrial area in 1993 with its own resources, the company acquired and opened its new headquarters, 3,200 m2, in the municipality of Serra Taboao -. SP, now chaired by Maria Magdalena Diaz Bonilla y
hiring new workers, rigor and concern in offering suitable to the high quality standards required internationally products, exceeded the requirements of the Brazilian market and consolidated definitely the company as Saborama model within its segment.
Recognition

these long years of dedication, the Saborama earned the respect and loyalty of not only their customers but also partners, suppliers and employees through an irreproachable conduct work and respect their commitments.
Always attentive the market and its needs, the Saborama invests in new technologies and developments with the same enthusiasm and care of old, diversifying, increasingly, their product lines.
proud to Saborama Flavors and Concentrates Ltd. claims to be a company of its time, that honor and value their past, always keeping their eyes on the future, bigger, better and tastier!